CROSS DEVICE TARGETING
Target your user across multiple devices increasing the probability of action and maximising engagements on your products.
DYNAMIC AND RELEVANT ADS
Show ads in formats on which a user is most likely to act based on user affinity derived from our data learning through rigorous auto testing done over time.
PREDICTIVE BIDDING
Anchorage the power of our algorithms which will bid for the right users at the right time, minimizing costs and maximizing returns on every ad dollar you spend.
How retargeting works
Collect data points
Collect data of the users including their location, demography, recently used apps and other such touch points.
Identify potential buyers
Filter out the users with lower probabilities of engagement, effectively choosing an audience with the highest chances of action.
Retarget relevant audience
Display relevant ads to relevant audience based on their engagement history and preferences to complete the process.
